The aesthetics market is cash pay.
Which means claims data cannot see it.
Which means claims data cannot see it.
So we mapped it a different way.
Every practice. Read one at a time.
The US aesthetic practice market
Clinic-level resolution.
Who runs it. What it already owns. What it is buying next. Before your rep walks in.
- Medical director
- Board-certified dermatologist
- Supervision
- On site
- Injectors
- 4 2 RN, 1 NP, 1 MD
- Toxins detected
- Botox, Dysport
- Fillers detected
- Juvederm, Restylane
- Devices detected
- Moxi, Morpheus8
- Booking
- Boulevard
- Ownership
- Physician owned, single site
Read from the practice site, March and July 2026. Name withheld.
The US aesthetic practice market
Clinic-level resolution.
Who runs it. What it already owns. What it is buying next. Before your rep walks in.
- Medical director
- Board-certified dermatologist
- Supervision
- On site
- Injectors
- 4 2 RN, 1 NP, 1 MD
- Toxins detected
- Botox, Dysport
- Devices detected
- Moxi, Morpheus8
Read from the practice site, March and July 2026. Name withheld.
What reps told us
We asked how they find accounts.
Every answer was a workaround.
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No list
No companies really get lists. I was never given a list of med spas. You filter them yourself, you Google, and you go to conferences.
Field repTwenty years in aesthetics -
No way to rank them
I need to know who’s big out there. Otherwise I’m spinning my wheels.
Field repSupplements brand -
No way to see what they carry
I can estimate the volume, but I still have to walk in and ask how much Botox they're doing.
Field repToxin manufacturer -
No way to reach the decision maker
I’ve bought lunch for forty people and the key holders weren’t even there.
Regional sales managerAesthetic devices, former med spa owner -
No sense of timing
A lead isn’t a practice profile. A lead is a new clinic, or one that’s talking to other reps right now.
Regional sales managerAesthetic devices, former med spa owner -
No way to forecast it
I’ve never seen a CRM that can actually do forecasting.
Sales leaderTwenty-five years, four device companies
What we built
The layer that was missing.
Clinic-level intelligence on every practice in a territory. Hundreds of data points per account, scored, dated, and traceable to where each one came from.
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Every account, resolved
Who runs it. What it carries, by manufacturer. What it already owns. How big it is, and who owns it. Account by account, not a market-level estimate.
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Ranked on your criteria
Not a directory. A scored territory, ordered by whatever your team actually screens on: brand held, injector count, ownership, review floor. The weights are yours.
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And kept current
A market map goes stale the day it is built. We track what moves: new practices opening, signals appearing, hiring and expansion, accounts going quiet. The accounts worth a call this month, not last quarter.
Move the weights. Watch the territory reorder.
Turn on what your team screens for.
This is the list a rep opens on Monday.
Where this goes
More sources
Distributor and sell-through data, your CRM, your own field notes, resolved against the same practices instead of sitting in a separate file.
Agents that work the list
Outbound drafted from what a practice actually shows, lead routing, and the weekly surfacing a rep will open without being asked for it.
Getting started
Start with one territory.
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You name it
Tell us the metro and what qualifies an account for your team. Brand held, injector count, ownership, review floor, whatever you screen on.
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We deliver the set
A ranked account list your reps can work from, in the format your systems already take. Plus a short written read for the people who approve the spend.
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It compounds
One territory is a starting point. Come back and the same accounts carry their history: what appeared, what went quiet, and which way the market is moving.
Request a sample
See your territory resolved.
Tell us the metro and what you screen on. We will show you what comes back.
Got it.
We will come back to you within two business days with what your territory looks like.